Chamber U- Marketing Strategies for the Hospitality Industry (Membership)

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 Copyright 2008 Capitol Broadcasting Company

Greg Behr and Billy Warden (Photo courtesy of CurtisBrownPhotography.com)

Join us on October 14 for this case study based educational session that’s packed with solid marketing strategies, presented with enthusiasm and backed by years of experience. If you’re in the hospitality industry, you won’t want to miss this!

In an example based, interactive session, Billy Warden and Greg Behr will focus on strategies and tactics the hospitality industry can use to revamp their marketing, advertising and sales, and will show you how to reinvigorate your location with destination appeal! 

About the speakers:

From E! Entertainment Networks to Dole Foods to Bev Perdue, Billy Warden has worked with an array of organizations to find and capture an audience. His efforts to market the Raleigh Convention Center led to numerous regional and national award nominations, and a busy book of business for the center.   He also helped launch the ambitious NC Research Campus in Kannapolis.  Billy has presented on marketing matters -- with gusto -- at events such as the national mid-year meeting of Keep America Beautiful.  (www.billywarden.com)

Greg Behr uses creative communications strategies and new era marketing tactics to reach, engage and persuade audiences.  Greg holds two principles over all others: the right approach and the right results.  He's delivered for massive operations like Deloitte and for more intimate projects such as the introduction of Google operations to communities in North Carolina, South Carolina and Iowa.  Greg is co-producer of the Triangle's annual Cherry Bounce Alternative Music Festival among many other successful events. (www.figurativehats.com)

About Chamber U: Chamber U is a new, innovative initiative of the Greater Durham Chamber of Commerce designed to address critical topics and to help prepare Chamber members to meet the ever-changing demands of the workplace.  These once-a-week educational opportunities provide members with valuable tools and information they can take back to their businesses and utilize to help them achieve the success they desire. The program provides individualized growth and development opportunities for entry level to executive leadership covering the entire gamut from "nuts & bolts" to "visionary thinking."

When is Chamber U? Every Wednesday at the Chamber from 8:30-8:30 a.m.

Who can attend? Anyone can attend, and most subjects are good for any Durham or Triangle resident, businessperson or community member!   The Meet the Professors series is free and open to just Durham Chamber members.   

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